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	<title>Tog Blog &#187; icebreaker</title>
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	<link>http://blog.webtogs.co.uk</link>
	<description>The Outdoors. Online</description>
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		<title>Twitter Icebreaker Giveaway</title>
		<link>http://blog.webtogs.co.uk/2009/01/27/twitter-icebreaker-giveaway/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=twitter-icebreaker-giveaway</link>
		<comments>http://blog.webtogs.co.uk/2009/01/27/twitter-icebreaker-giveaway/#comments</comments>
		<pubDate>Tue, 27 Jan 2009 14:09:20 +0000</pubDate>
		<dc:creator>Gareth</dc:creator>
				<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[competition]]></category>
		<category><![CDATA[draw]]></category>
		<category><![CDATA[icebreaker]]></category>
		<category><![CDATA[men]]></category>
		<category><![CDATA[merino]]></category>
		<category><![CDATA[prize]]></category>
		<category><![CDATA[retweet]]></category>
		<category><![CDATA[rock]]></category>
		<category><![CDATA[rockzip]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[webtogs]]></category>
		<category><![CDATA[women]]></category>
		<category><![CDATA[zip]]></category>

		<guid isPermaLink="false">http://blog.webtogs.co.uk/?p=293</guid>
		<description><![CDATA[Right, so it's time to start our first Twitter contest and we'd like to start with one of the coolest brands right now "Icebreaker".  ]]></description>
			<content:encoded><![CDATA[<p><strong>UPDATE:  Competition entry closed at end of Jan and we have a winner!   Congratulations to Ian Moore who is on twitter as <a href="http://www.twitter.com/idmoore">@idmoore</a>.  We&#8217;ll launch a new competition in the last week of Feb.</strong></p>
<p>Right, so it&#8217;s time to start our first Twitter contest and we&#8217;d like to start with one of the coolest brands right now <a title="icebreaker merino" href="http://www.webtogs.co.uk/Icebreaker">&#8220;Icebreaker&#8221;</a>.   The aim is to do a competition every single month from now on and we&#8217;ll also be offering some exclusive ones just for existing followers.</p>
<p>We&#8217;re giving away one of the following this month (draw ends Friday 30th Jan 2009):</p>
<p><a title="rock zip womens" href="http://www.webtogs.co.uk/Icebreaker_Womens_Rock_Zip_100240.html">An Icebreaker Rock Zip Fleece Top &#8211; Women</a><br />
OR<br />
<a href="http://www.webtogs.co.uk/Icebreaker_Rock_Zip_100234.html" title="rock zip men">An Icebreaker Rock Zip Fleece Top &#8211; Men</a> </p>
<p>Want to win one?  All you have to do is the following:<br />
<UL><LI>Follow @webtogs on twitter</LI><LI>Simply tweet &#8220;Just entered to win a cool Icebreaker Rock Zip Fleece Top for Fri 30th Jan.   Just follow @webtogs and retweet. http://bit.ly/togsjan09 &#8220;</LI></UL></p>
<p><a href="http://search.twitter.com/search?q=%40webtogs+http%3A%2F%2Fbit.ly%2Ftogsjan09"><b>Here is the current (updated every minute) of all entries, showing your odds to win.</b></a></p>
<p>The contest is open to anywhere in the UK and Europe and is completely free to enter.</p>
<p>Good luck!</p>
<p>Here are some pictures of the Icebreaker tops:<br />
<div id="attachment_294" class="wp-caption aligncenter" style="width: 310px"><img src="http://blog.webtogs.co.uk/wp-content/rockwomen-300x300.jpg" title="Icebreaker Rock Women" width="300" height="300" class="size-medium wp-image-294" /><p class="wp-caption-text">Icebreaker Rock Women</p></div></p>
<div id="attachment_299" class="wp-caption aligncenter" style="width: 310px"><img src="http://blog.webtogs.co.uk/wp-content/rockmen-300x300.jpg" alt title="Icebreaker Rock Zip Mens" width="300" height="300" class="size-medium wp-image-299" /><p class="wp-caption-text">Icebreaker Rock Zip Mens</p></div>
<p>P.S.  Thanks to @simonianson for helping out with some inspiration for this.</p>
]]></content:encoded>
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		<slash:comments>5</slash:comments>
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		<item>
		<title>Icebreaker launches itunes competitor &#8211; Ewetunes.</title>
		<link>http://blog.webtogs.co.uk/2008/12/03/icebreaker-launches-itunes-competitor-ewetunes/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=icebreaker-launches-itunes-competitor-ewetunes</link>
		<comments>http://blog.webtogs.co.uk/2008/12/03/icebreaker-launches-itunes-competitor-ewetunes/#comments</comments>
		<pubDate>Wed, 03 Dec 2008 18:18:39 +0000</pubDate>
		<dc:creator>Gareth</dc:creator>
				<category><![CDATA[Clothing]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[breaker]]></category>
		<category><![CDATA[ewetunes]]></category>
		<category><![CDATA[ice]]></category>
		<category><![CDATA[icebreaker]]></category>
		<category><![CDATA[itunes]]></category>

		<guid isPermaLink="false">http://blog.webtogs.co.uk/?p=222</guid>
		<description><![CDATA[You have to give credit to the Icebreaker team for this one &#8211; Ewetunes is a neat little site that let&#8217;s you drag and drop sheep in a field to create a series of christmas related tunes and send them to your friends. It&#8217;s hilarious! When you&#8217;ve finished your masterpiece, revel in the glory and [...]]]></description>
			<content:encoded><![CDATA[<p><a rel="lightbox" href="http://www.tinyurl.com/baatogs"><img src="http://blog.webtogs.co.uk/wp-content/picture-54-300x248.png" alt="Itunes competitor Ewetunes" title="Ewetunes" width="300" height="248" class="size-medium wp-image-223" /></a></p>
<p>You have to give credit to the Icebreaker team for this one &#8211; <a rel="nofollow" href="http://www.tinyurl.com/baatogs">Ewetunes</a> is a neat little site that let&#8217;s you drag and drop sheep in a field to create a series of christmas related tunes and send them to your friends.  It&#8217;s hilarious!</p>
<p>When you&#8217;ve finished your masterpiece, revel in the glory and get yourself an <a href="http://www.webtogs.co.uk/Icebreaker/">icebreaker</a> t-shirt or base layer to celebrate <img src='http://blog.webtogs.co.uk/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Icebreaker Baa Code</title>
		<link>http://blog.webtogs.co.uk/2008/09/11/the-icebreaker-baa-code/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-icebreaker-baa-code</link>
		<comments>http://blog.webtogs.co.uk/2008/09/11/the-icebreaker-baa-code/#comments</comments>
		<pubDate>Thu, 11 Sep 2008 09:50:53 +0000</pubDate>
		<dc:creator>Gareth</dc:creator>
				<category><![CDATA[Planning]]></category>
		<category><![CDATA[baa]]></category>
		<category><![CDATA[breaker]]></category>
		<category><![CDATA[code]]></category>
		<category><![CDATA[ice]]></category>
		<category><![CDATA[icebreaker]]></category>
		<category><![CDATA[merino]]></category>
		<category><![CDATA[ranch]]></category>
		<category><![CDATA[wool]]></category>

		<guid isPermaLink="false">http://blog.webtogs.co.uk/?p=141</guid>
		<description><![CDATA[Icebreaker officially launched their new Baa Code concept yesterday, gaining some good traction and mentions in the blog and press. It&#8217;s a really interesting idea actually, whereby certain ranges of Merino clothing come with a BAA code tag that you can then use and enter into the Icebreaker Baa Code reader:]]></description>
			<content:encoded><![CDATA[<p>Icebreaker officially launched their new <b>Baa Code</b> concept yesterday, gaining some good traction and mentions in the blog and press.   It&#8217;s a really interesting idea actually, whereby certain ranges of Merino clothing come with a BAA code tag that you can then use and enter into the <a href="http://www.icebreaker.com/site/baacode/index.html" title="baa code">Icebreaker Baa Code reader</a>:</p>
<p><a rel="lightbox" href="http://blog.webtogs.co.uk/wp-content/picture-112.png"><img align="center" src="http://blog.webtogs.co.uk/wp-content/picture-112-300x252.png" alt="Icebreaker Baa Code" title="Icebreaker Baa Code"  wp-image-142" /></a></p>
<p>Try using the code <b>&#8220;213C3F390&#8243;</b> to demo it and you end up seeing the actual sheep ranch where the wool came from to the made the fabric, and a video with the farmers detailing their lives and history.  Fascinating stuff.  Of course a better way would be for you to buy some <a href="http://www.webtogs.co.uk/Icebreaker" title="icebreaker clothing">Icebreaker Clothing</a> from Webtogs and then type in your own code!</p>
<p>Now if only they would release Baa code V2 where it can actually show you which exact sheep it came from and do an interview with them.  Now &#8220;that&#8221; would also be worth watching.</p>
]]></content:encoded>
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		<slash:comments>1</slash:comments>
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